Episode 6_ What is Intent Data and How do You Use it_

Episode 6: What is Intent Data & How Do You Use It?

In episode six of Next Best Customer, we dive into the confusing topic of B2B Buyer Intent Data. We look at different types of intent data, our experience using intent data, and expectations you should have as a B2B sales leader or marketer.

If you missed episode 5, you can check it out here: Mastering Virtual Events & Webinars With Ollie Whitfield